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The Most Important Factors of Your Offer
When you look at how to construct an offer – there are 4 items of basic marketing that you should consider. We call these the 4 P’s of Marketing. Here they are:
1. The Product
2. The Price
3. The Position or Place in Distribution and finally…
4. The Packaging
With these 4 basic items you can begin to sweeten the pot with your offer. However, you also have to consider the type of business you have. Whether it’s 1 Customer Intimate, 2) Product Innovator, or 3) Low-Cost Leader.
Watch the video to see how all this plays into the big picture of you growing your business. To see more marketing and copywriting videos, go to: www.TheSilverTongue.com
